A simple editorial calendar strategy can greatly increase your productivity and effectiveness. A great man once said that "if you fail to plan, you plan to fail." While I don't fear failure I never plan on failing. Nobody does. But the hard fact is ... Continue Reading
Posts having to do with social media, including (but not limited to): Google+, Twitter, Facebook, Pinterest, YouTube, Instagram, LinkedIn, blogging and any other hot social networks worth writing about.
The power of social and SEO combined can give you a huge boost in getting discovered online. Big news. Google and Twitter are seeing each other again. And that means Twitter just became a lot more valuable to every content producer’s ... Continue Reading
Blog commentary about blog comments. It doesn't get more meta than this folks. What blog commenting system should you use? Should you use a third-party system at all? What are the pros and cons of blog commenting systems? These questions have ... Continue Reading
It’s been a crazy year. Lots of successes, a few failures, lots of lessons learned and earned. So as per usual, I wanted to recap the year with a list of the most popular blog posts and highlights from this past year. I will also be talking about ... Continue Reading
When used strategically micro-content can make a macro impact. Social media has single-handedly made micro-content a necessary part of any digital marketing strategy. Before we go anywhere, let’s just start by defining what micro-content is. ... Continue Reading